Regenta & Royal Orchid Hotels, a renowned name in the Indian hospitality industry, is on the brink of achieving a remarkable milestone with the inauguration of its 100th hotel. The group, known for its rich history and rapid growth, started with its first property in Bangalore in 2001 and now boasts 98 properties across 60 locations in 18 states.
Approaching the 100-Hotel Mark
The hotel chain is set to reach its centennial property in January 2024 with the addition of two new Regenta Hotels. This expansion represents a significant step in the chain’s aggressive growth strategy, which saw the addition of nearly 24 hotels in the past year alone.
Brand Resonance and Customer Experience
Chander Baljee, Chairman and Managing Director of Royal Orchid and Regenta Hotels, emphasizes the brand’s popularity across the country and its commitment to providing unmatched experiences to guests. As the chain expands, it aims to make Royal Orchid and Regenta brands synonymous with exploring India’s diverse landscapes.
The Surge in Hospitality Industry and ‘Escape Tourism’
Baljee highlights the surge in the hospitality industry, fueled by various government initiatives and the emerging ‘Escape Tourism’ trend. Escape tourism, offering niche experiences different from traditional leisure vacations, is anticipated to become a key growth pillar in 2024. Regenta & Royal Orchid Hotels’ diverse portfolio, covering historic, wildlife, and religious sites, positions them well to cater to this new trend.
The expansion of Regenta & Royal Orchid Hotels not only reflects the growth of the Indian hospitality sector but also showcases the evolving preferences of travelers. With its strategic growth and diverse offerings, the hotel chain is poised to cater to a wide range of clientele, further strengthening its position in the market.
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