Pure Hockey’s expansion continues with Off The Bench acquisition: A strategic move into Nebraska’s growing market

Pure Hockey, a prominent leader in the hockey retail industry, has solidified its commitment to nationwide expansion with the acquisition of Off The Bench, a well-regarded local hockey store in Omaha, Nebraska. This strategic move not only represents a major step in Pure Hockey’s growth trajectory but also underscores the company’s focus on strengthening its presence in key regional markets, particularly in the Midwest. The acquisition of Off The Bench marks Pure Hockey’s first foray into Nebraska, further broadening its reach and solidifying its status as the dominant player in the U.S. hockey retail sector.

Why is Pure Hockey’s Expansion into Nebraska Significant?

Pure Hockey’s entry into Nebraska comes at a time when interest in hockey is steadily rising in the state, fueled by local programs and grassroots efforts to promote the sport. For Pure Hockey, this acquisition presents a unique opportunity to tap into an underserved market where hockey players, fans, and teams can benefit from the company’s vast network of products, expertise, and resources. With the addition of Off The Bench, Pure Hockey is poised to become a cornerstone of the Nebraska hockey community.

Founded in 2012, Off The Bench quickly earned a reputation for offering personalized customer service and a carefully curated selection of hockey and lacrosse equipment. As the leading retailer in Omaha, Off The Bench became a trusted destination for players ranging from beginners to seasoned professionals. For Pure Hockey, the integration of Off The Bench into its expanding retail network provides a chance to broaden its product offerings while maintaining the strong local relationships and customer-centric approach that made Off The Bench a success in the first place.

What Does the Acquisition of Off The Bench Mean for Pure Hockey?

The acquisition of Off The Bench is part of Pure Hockey’s broader strategy to expand its footprint across the United States. Currently operating more than 80 stores in 30 states, Pure Hockey’s acquisition of Off The Bench raises its total store count to 81. This expansion aligns with the company’s goal of becoming the go-to destination for all hockey enthusiasts, from players to coaches to fans.

Pure Hockey’s CEO, David Nectow, highlighted the significance of this move, stating, “We’re excited to welcome Off The Bench into the Pure Hockey family. This expansion not only reflects the continued growth of hockey in the Midwest but also reinforces our commitment to delivering exceptional products and services to hockey players, coaches, and fans across the country.” This acquisition strengthens Pure Hockey’s position in the competitive retail market, allowing the company to offer an even wider selection of products, including training tools, equipment, and apparel, all backed by its well-established reputation for customer service and expertise.

How Does Pure Hockey’s Commitment to Local Communities Impact Its Expansion?

Beyond retail growth, Pure Hockey has long been committed to supporting local youth hockey programs, leagues, and teams. This dedication to grassroots development is a key component of the company’s business model, and its expansion into Nebraska provides a new platform to support local hockey initiatives. Through its presence in Omaha, Pure Hockey can directly contribute to the state’s hockey culture by sponsoring local teams, hosting events, and engaging with young players.

Chad Wesch, the former owner of Off The Bench, expressed his enthusiasm for the partnership, noting, “Finding an acquisition partner in Pure Hockey allows us to provide a more expansive selection of gear and resources while maintaining the same personal touch and customer service that has been at the heart of our business.” This sentiment underscores the seamless integration of Off The Bench into Pure Hockey’s network and highlights the company’s focus on maintaining its reputation for exceptional customer care despite its growing size.

The expansion into Nebraska also positions Pure Hockey to engage more effectively with a burgeoning market of hockey players, particularly in underserved areas where access to high-quality gear and training tools has been limited. The local presence will allow the company to offer more tailored solutions to the unique needs of Nebraska’s hockey community.

What Is the Historical Context Behind Pure Hockey’s Success?

Founded in 1994, Pure Hockey began as a single store in Massachusetts. The company was acquired by David Nectow and Sal Tiano in 2008, who transformed it into the industry leader it is today. Through a combination of organic growth and strategic acquisitions, Pure Hockey has expanded its footprint across the U.S. The company’s rapid rise can be attributed to its focus on customer service, product quality, and a comprehensive understanding of the sport. As the Official Hockey Equipment Retailer of USA Hockey and a Retail Partner of the NHL/NHLPA’s Learn to Play Program, Pure Hockey has garnered a strong reputation within the industry, making it the top choice for hockey enthusiasts nationwide.

The company’s success has been built on a deep understanding of the hockey market and the needs of players. By offering a wide range of products, from beginner-level equipment to professional-grade gear, Pure Hockey caters to players of all skill levels. Its commitment to quality and service has made it a trusted name in the industry.

What Are the Key Trends Driving Growth in the U.S. Hockey Retail Market?

The U.S. hockey retail market has experienced steady growth over the past decade, driven by several key trends. One of the main factors contributing to the industry’s expansion is the increased participation in hockey at the youth and amateur levels. As more children and young adults take up the sport, the demand for hockey gear, apparel, and accessories has skyrocketed. This trend is particularly evident in regions like the Midwest, where hockey’s popularity continues to rise.

In addition to the growing interest in youth and amateur hockey, advancements in hockey equipment technology have spurred consumer demand for higher-quality gear. As players strive to improve their performance, they seek out the latest innovations in protective equipment, sticks, skates, and training tools. Pure Hockey’s ability to offer cutting-edge products has enabled it to maintain a competitive edge in the market.

How Will the Off The Bench Acquisition Shape the Future of Pure Hockey?

Looking ahead, Pure Hockey’s acquisition of Off The Bench is expected to have a significant impact on the company’s future. The move not only strengthens its presence in Nebraska but also solidifies its dominance in the competitive hockey retail landscape. As the company continues to expand, it will likely seek out additional acquisition opportunities in other regions to further consolidate its market position.

The expansion into Nebraska also positions Pure Hockey for long-term growth by tapping into a rapidly expanding market for hockey equipment. By investing in local communities and supporting grassroots programs, Pure Hockey is laying the groundwork for continued success as the sport of hockey grows in the U.S. Over time, this expansion will enhance the company’s ability to provide top-quality products and services to customers, ultimately reinforcing its leadership role in the industry.