New Balance accelerates expansion in Mumbai with second store opening at Infiniti Mall, Malad

Following its successful store debut on Linking Road earlier in May, New Balance has further solidified its presence in Mumbai with a new store launch at Infiniti Mall, Malad. This move marks the second store opening in the city in less than a month, underlining New Balance’s aggressive expansion strategy in India. The new store not only enhances the brand’s accessibility to local consumers but also emphasizes New Balance’s commitment to empowering people through sports and quality craftsmanship.

Located in the bustling Infiniti Mall, the latest New Balance store offers a dynamic retail experience, showcasing a meticulously curated collection of performance and lifestyle products. The store features advanced footwear technologies such as Fresh Foam X and FuelCell, along with New Balance’s iconic lifestyle models like the 9060, 1906, 2002R, and the 550. These offerings reflect the brand’s dedication to merging top-tier technology with stylish design, catering to both athletic and casual footwear enthusiasts.

Radeshwer Davar, Country Manager for New Balance India, shared his enthusiasm about the new venture: “It has been an exciting month for us in Mumbai. Following the successful launch of our first store, we are thrilled to announce the opening of a second store within a month. This marks a major step forward in our expansion journey in India. Our aim is to provide the people of Mumbai with an authentic New Balance experience at our new store in Infiniti Mall, Malad and invite them to try New Balance at our newest destination.”