Ingredient error rocks Drunk Elephant—here’s what you need to know

Luxury skincare brand Drunk Elephant has voluntarily recalled three of its popular products after an ingredient mix-up during manufacturing raised potential concerns for customer safety. The recall impacts specific batches of Beste No. 9 Jelly Cleanser, Protini Polypeptide Cream, and Lala Retro Whipped Cream, all of which are widely recognized in the beauty industry for their high-quality formulations.

The company announced that a mistake in production led to the inclusion of unapproved ingredients in these products, which could potentially cause skin irritation or, in rare cases, infections. In addition to the main products, the recall also extends to sample packets of Lala Retro Whipped Cream included with O-Bloos Rosi Drops, though the drops themselves remain unaffected.

What triggered the recall?

The issue arose from the accidental inclusion of preservatives and surfactants that were not part of the products’ approved formulations. In the Beste No. 9 Jelly Cleanser, the preservative Microkill COS was found in certain batches, which was not disclosed on the product label. While safe for general cosmetic use, this ingredient can lead to skin irritation in individuals with sensitivities.

Similarly, the Protini Polypeptide Cream and Lala Retro Whipped Cream contained the surfactant Mirataine CBS instead of the intended preservative system. This omission resulted in an increased risk of microbial contamination. Laboratory testing identified the presence of yeast in Lala Retro Whipped Cream, specifically Candida parapsilosis, which can be harmful to individuals with weakened immune systems. In Protini Polypeptide Cream, bacterial contamination was linked to naturally occurring organisms that, while common, could cause infections in those with compromised skin barriers.

How Drunk Elephant responded to the incident

In a statement, Drunk Elephant emphasised its commitment to safety and quality, explaining that the recall was a precautionary measure to prevent any adverse effects among users. The company is offering full refunds or replacements for the affected products and has provided instructions on its official website to help customers identify whether their items fall within the recalled batches.

Customers can locate lot codes on the product packaging, such as at the top of the Beste No. 9 Jelly Cleanser tube or the bottom of the jars for the creams. Detailed guidance ensures consumers can take swift action to resolve concerns.

Expert perspectives on the recall

Skincare experts have weighed in on the recall, noting that while the risk of severe reactions is minimal, individuals with sensitive skin or weakened immune systems should exercise caution. A dermatologist observed that microbial contamination, though rare in the beauty industry, underscores the importance of rigorous quality control measures.

Drunk Elephant’s transparency in addressing the issue has been praised, with industry insiders highlighting the company’s proactive communication as a model for crisis management.

What this means for consumers

This incident serves as a reminder for consumers to remain vigilant about their skincare products. Regularly checking for recall notices and monitoring any adverse reactions is essential for maintaining a healthy skincare routine.

Drunk Elephant has urged customers to report any issues directly to its support team or regulatory authorities. The recall also stresses the need for companies to maintain robust checks in their supply chains to ensure the safety of their offerings.

Commitment to moving forward

Despite this setback, Drunk Elephant continues to stand by its mission of providing high-quality, safe skincare. The brand’s swift action in recalling these products reflects its dedication to customer trust and product integrity.

As the recall unfolds, the company encourages users to reach out with questions or concerns and promises to enhance its quality assurance processes moving forward.