Genpact announces strategic collaboration with AWS to accelerate AI-driven innovation

Genpact Ltd., a global professional services and solutions firm, has entered into a multi-year Strategic Collaboration Agreement with Amazon Web Services (AWS) to expand artificial intelligence adoption across various industries. The collaboration, unveiled on December 3, 2024, focuses on delivering tailored AI solutions that empower business leaders to make faster and more informed decisions.

By leveraging Genpact’s expertise as an AWS Premier Partner, the initiative enables industry-specific solutions for non-IT functions, such as operations, procurement, and finance, driving AI-driven innovation at scale.

Murat Aksu, Genpact’s Global Leader for Partnerships, emphasized that the Strategic Collaboration Agreement aims to break down traditional barriers to artificial intelligence adoption. He described the collaboration as pivotal in democratizing AI by making generative AI integration accessible to a broader spectrum of decision-makers.

AI beyond IT: democratizing tailored AI solutions

Previously, AI capabilities were primarily confined to IT departments. Through this expanded collaboration, Genpact and AWS are ensuring that tailored AI solutions reach all levels of organizations. The initiative allows business leaders like CFOs and COOs to leverage AI for better operational efficiency and strategic planning.

For example, Revol One Financial, a cloud-native fixed-annuity provider, credited the collaboration with enabling streamlined operations and improved customer experiences. Bob Guilmette, the company’s CIO, noted that the partnership delivered transformative data-driven insights, helping the firm gain a competitive edge over legacy providers.

Leveraging AWS technology for industry-specific solutions

As an AWS Premier Partner, Genpact has trained nearly 1,000 certified AWS professionals to provide cutting-edge tools like Amazon Connect and Amazon OpenSearch. Its portfolio of industry-specific solutions on AWS Marketplace includes:

ContactUs.Ai, a customer experience platform powered by AI.

Property Contents Claim, a generative AI integration solution for insurance claim automation.

riskCanvas Discovery, designed to improve compliance and prevent financial crime using AI.

According to Rima Olinger, Managing Director of North America Partners at AWS, the collaboration underscores the value of AI-driven innovation across industries. She noted that tailored AI solutions empower organizations to act on data-driven insights effectively, enabling faster decision-making and sustainable growth.

Accelerating artificial intelligence adoption

This Strategic Collaboration Agreement marks a significant milestone in scaling artificial intelligence adoption across industries. By integrating generative AI integration into critical processes, Genpact and AWS aim to modernize operations and drive innovation while positioning their clients for long-term success.