Express Wash Concepts acquires Cosmo’s Car Wash locations to expand into Detroit
Express Wash Concepts (EWC), a prominent player in the express wash industry, has announced its expansion in the Detroit metro area through the acquisition of two Cosmo’s Car Wash development locations. Situated at 26429 & 32976 Gratiot Ave., these brand-new express tunnel car washes are set to open their doors in early March 2024, under the well-regarded Clean Express Auto Wash brand. This move is part of EWC’s ongoing strategy to deepen its presence in core markets, with over 95 express wash locations currently operated across Detroit, Toledo, Cleveland, Dayton, Columbus, Hampton Roads, and Pittsburgh. Additionally, the company has ambitious plans for 2024, aiming to inaugurate an additional 25 locations, including 10 in the Detroit area.
John Roush, the Chief Executive Officer of Express Wash Concepts, emphasized the strategic importance of this acquisition, noting it as a significant step in establishing a strong presence in a key market. Roush highlighted not only the benefits for customers, including a fast, high-quality, and environmentally friendly wash experience across convenient locations in Detroit but also EWC’s commitment to community investment. This includes offering numerous job opportunities across multiple skill levels and engaging in community relations outreach initiatives.
The two new Detroit locations boast state-of-the-art wash equipment and industry-leading customer service, underpinned by a 100% satisfaction guarantee. EWC’s popular Unlimited Wash Club offers members the convenience and value of unlimited washing at any EWC location, enhancing the car care experience. Furthermore, both washes adhere to EWC’s stringent environmental sustainability practices, featuring water and energy conservation measures, and the use of biodegradable soaps and waxes to minimize chemical usage.
Expressing enthusiasm for the venture, Roush conveyed his ambition to transform the car wash experience in the Detroit metro area. The goal is to create enthusiastic Clean Express Auto Wash fans by delivering an exceptional service experience at great value. Founded in April 2018 through a strategic investment partnership with Wildcat Capital Management, EWC has rapidly expanded its footprint across several states, including Ohio, Pennsylvania, Virginia, and Michigan, signaling a strong trajectory of growth and customer-centric innovation.