Century Communities, Inc. (NYSE: CCS) has officially opened sales for Creekside, a new single-family residential development under its Century Complete brand, in Anderson, South Carolina. The announcement was made early Thursday, July 24, 2025, via a press release from the homebuilder, which emphasized affordability, flexible homebuying, and strong regional connectivity as key selling points for the new community.
Located just eight miles from downtown Anderson and approximately 34 miles from Greenville, Creekside offers new construction homes starting from the mid-$200,000s. This launch is part of Century Complete’s strategic growth in South Carolina, where its digital-first buying model continues to gain traction.
What’s happening in Anderson, SC with the Creekside launch?
According to Century Communities, Creekside introduces two two-story floor plans—the Dupont and the Essex—both designed with open-concept layouts, sunlit living spaces, and integrated smart and energy-efficient features. Each floor plan includes up to four bedrooms and a total livable area of up to 2,014 square feet. The homes feature luxury vinyl-plank flooring, stainless-steel kitchen appliances, quartz countertops, and Kohler plumbing fixtures as standard inclusions.
The builder positioned the Creekside homes as ideal for a wide range of buyers, including first-time homeowners, relocating families, and individuals seeking to downsize without compromising on design or location. Century Communities said the community’s design and pricing structure were intended to “make homeownership more accessible without sacrificing quality or lifestyle.”
Dave Roberts, Executive Vice President of Field Operations for Century Complete, stated that Creekside exemplifies the company’s focus on value, design, and convenience. In remarks provided through the company’s press announcement, he noted that the neighborhood “offers modern new homes at an incredible value and with a great location, perfect for homebuyers at every stage of life.” Roberts also emphasized the ease of Century Complete’s online homebuying system, describing it as a tool that enables buyers to build equity more easily by expediting the purchase process.
How does Creekside tie into Century Complete’s broader digital strategy?
The Creekside development also reflects the brand’s larger ambition to reshape homebuying through a fully online platform. Marketed as an “industry-first online homebuying experience,” Century Complete allows homebuyers in South Carolina to browse available homes, submit an offer, and sign a purchase contract without setting foot on-site—though local sales studios remain available for in-person consultations.
The digital-first system enables buyers to select homes, place earnest money deposits, and complete transactions entirely through the builder’s website using DocuSign. Century Complete’s affiliated lender, Inspire Home Loans, is also integrated into the platform, giving customers the option to complete financing online in parallel with their home purchase.
In South Carolina, this model has proven especially relevant in fast-growing, lower-density metro areas like Anderson and Greenville, where affordability pressures are reshaping how buyers search for and secure new homes. Century Communities reported that demand for flexible, self-directed buying tools remains high in the state, especially in suburban markets that appeal to families, retirees, and remote workers alike.
The company is continuing to support its digital homebuying platform through physical sales studio locations. The nearest one to Creekside is in Greenville, located at 1401 Woodruff Road, Suite B, where buyers can consult with local experts while still taking advantage of the online purchasing flow.
Why is the Anderson-Greenville region key to Century Communities’ expansion?
Creekside’s proximity to Anderson’s revitalized downtown and Greenville’s major employment corridors positions it strategically within South Carolina’s Upstate growth zone. Century Communities appears to be targeting this corridor as part of its national strategy to focus on high-opportunity metro-adjacent markets with expanding populations and manageable regulatory environments.
In its July 24 release, the company highlighted Creekside’s location as a core value driver. In addition to being under 40 minutes from Greenville’s job centers, the community offers close access to Clemson University, which lies just 18 miles northwest. This puts residents within reach of not only academic and collegiate culture, but also significant research and innovation activity. Clemson’s influence on the regional economy includes major partnerships in advanced manufacturing, engineering, and sustainable design—all sectors known to drive long-term housing demand.
Outdoor amenities also enhance Creekside’s appeal. Within a short drive of the community are major recreational attractions such as Lake Hartwell, the Appalachian Mountains, and Pine Lake Golf Club. Hiking, biking, boating, and golf opportunities in the surrounding region are promoted as lifestyle differentiators, appealing to active buyers seeking suburban convenience alongside weekend escape options.
From an infrastructure standpoint, Anderson continues to benefit from statewide investments in transportation, broadband, and workforce housing incentives. These trends—paired with Creekside’s mid-market pricing and digital delivery—create what the builder describes as a high-demand product in a “right-size market.”
What makes Creekside homes different from typical mid-market housing?
Century Complete emphasized that affordability did not mean compromise in the Creekside homes. Both the Dupont and Essex floor plans include walk-in closets in the owner’s suites, large great rooms filled with natural light, and efficient space utilization across the two-story layouts.
In addition to structural features, included finishes set the homes apart from comparable new construction in the region. Quartz countertops, stainless-steel Whirlpool appliances, and Kohler bathroom fixtures are offered as part of the base pricing, not upgrades. Similarly, Century Complete’s decision to use luxury vinyl-plank flooring throughout the main living areas reflects a shift toward low-maintenance, high-durability surfaces as standard offerings in entry-level homes.
The builder’s value proposition centers on modern aesthetics combined with simplified logistics. According to Roberts, the ability to buy online, secure financing through a connected platform, and close without navigating multiple third-party interactions is increasingly important to today’s buyers, particularly those relocating from out of state or seeking move-in-ready properties with predictable cost structures.
What’s next for Century Complete in the Southeast?
Creekside represents just one of several new launches planned for Century Complete in South Carolina and the broader Southeast in 2025. While no additional community names were confirmed in the July 24 announcement, the company indicated its ongoing intent to serve “undersupplied housing markets with high digital engagement.”
Over the past two years, Century Communities has gained national attention for pushing the boundaries of online real estate transactions. Being listed on Newsweek’s “America’s Most Trustworthy Companies” and “World’s Most Trustworthy Companies” rankings bolstered the brand’s credibility during a time of rising interest rates and housing market volatility. Its Century Complete division has been instrumental in advancing this strategy, offering digitally-driven buying experiences in regions where traditional inventory shortages persist.
As the Anderson-Greenville corridor continues to attract talent from larger urban centers and out-of-state relocation, demand for homes like those at Creekside is likely to remain strong. Century Communities’ dual focus on design and delivery positions it well to compete in the evolving landscape of American housing—particularly as digital platforms begin to define the next era of residential real estate.
Discover more from Business-News-Today.com
Subscribe to get the latest posts sent to your email.
