Tanla Platforms subsidiary, Truecaller launch Business Caller ID solutions

Tanla Platforms said that its fully-owned subsidiary Karix Mobile has forged a partnership with Swedish caller ID provider Truecaller for launching the Verified Business Caller ID solutions for enterprises.

According to the Indian communications platform as a service (CPaaS) provider, enterprises in India can utilize the solution for connecting better with customers over voice calls by means of increased brand visibility, identity, and credibility.

Karix Mobile which operates as a mobile platform, provides SMS, email, voice, and data services to its clients.

With Truecaller Business Caller ID, customers of Karix Mobile will have a verified business badge and a verified icon when calls are made to their end-users.

Additionally, the appearance of the enterprises’ brand logos and brand names on the handset will help identify themselves and enable enhanced service delivery when they connect with their users.

The configuration of the features into voice calls will also help brands get insights into the health of their call workflow, said Tanla Platforms.

Deepak Goyal – Chief Business Officer of Tanla Platforms said: “Our partnership is the coming together of two of the world’s most trusted names – Karix and Truecaller – in the enterprise to consumer communication ecosystem. The partnership is an extension of our commitment to provide purposeful, timely, and verified engagements to enterprises and their consumers.”

“The Truecaller Business Caller ID solutions will not only help enterprises improve the efficiency of their communication but also help end-users avail services by identifying the calls placed as genuine and important. On a real-time basis, enterprises will be able to establish their brand’s trustworthiness, improving their customers’ overall consumer experience.”